Join the 200th Anniversary Celebration

Perspective

Does Comparative-Effectiveness Research Threaten Personalized Medicine?

Alan M. Garber, M.D., Ph.D., and Sean R. Tunis, M.D.

N Engl J Med 2009; 360:1925-1927May 7, 2009

Article

The American Reinvestment and Recovery Act gives comparative-effectiveness research (CER) a large boost in funding over the next 2 years. Despite a consensus that better information about the relative effectiveness of different medical interventions is needed to improve the quality and value of care, some view CER with skepticism. Recently, the Partnership to Improve Patient Care, a coalition of 36 industry, patient-advocacy, and clinician organizations, raised concerns that CER will not take adequate account of individual patient differences and may impede the development and adoption of improvements in medical care and “stymie progress in personalized medicine.”1

The controversy stems in part from a perceived contradiction between the concepts of CER and personalized medicine. In CER, groups of patients are analyzed to compare the effectiveness of alternative medical strategies, with the intent of informing clinical decisions and policies affecting health care. The very name “personalized medicine” suggests an approach to care that is based on individuals rather than groups. The term has been used to describe the consideration of characteristics such as age, coexisting conditions, preferences, and beliefs in crafting an individual management strategy; the use of advanced individual genomic information in choosing an expensive biologic agent; and the development of therapies biologically tailored to patient needs, such as customized monoclonal antibodies and vaccines. But far from impeding personalized medicine, CER offers a way to hasten the discovery of the best approaches to personalization, providing more and better information with which to craft a management strategy for each individual patient.

Perhaps the most prominent examples of modern personalized medicine are genomic tests designed to guide treatment choices (see tableSelected Genomic Biomarkers.). Some are widely recognized as useful, such as testing for human epidermal growth factor receptor type 2 (HER2, also referred to as HER2/neu) to select patients with breast cancer who will benefit from trastuzumab and of testing for the KRAS mutation to determine who is likely to benefit from therapies inhibiting the epidermal growth factor receptor. Genomic medicine, however, has had little impact to date in most areas of care — a fact that some critics blame on payers, claiming that they impose unrealistically high evidence barriers before agreeing to pay for genomic tests. But payers have often championed personalized approaches — for example, by reimbursing for KRAS testing before the Food and Drug Administration (FDA) has fully embraced it. The real bottleneck is often the science itself: progress in identifying clinically important genetic variants has been slow, since seldom does the presence of a common variant greatly increase the relative risk of a serious disease or of severe harm from treatment. Moreover, only some genomic tests provide clinically important information. For example, although the FDA endorsed the use of genomic tests to identify persons with warfarin sensitivity, comparative trials showed that the tests added little value over careful monitoring of the international normalized ratio.2 Chromosomal mutation 9p21.3 is associated with increased risk of cardiovascular disease in women, but a recent study showed that knowledge of its presence adds no additional predictive power to the standard information on risk.3

The greatest obstacle to the adoption of personalized approaches such as genomic testing, however, is the lack of adequately designed studies assessing their clinical utility. Often there is little consensus about the best way to design and implement such studies. We may know very little about how a test might improve health in typical clinical settings. These are precisely the kinds of issues that CER is designed to address. As the leaders of the National Heart, Lung, and Blood Institute recently argued, once associations between genotype and drug sensitivity have been identified, studies assessing the clinical benefits of gene-guided management strategies will be needed.4 Without knowing how well these strategies work, physicians can't easily apply them or convince patients that a test is worth the out-of-pocket cost. In the case of tests that determine whether a patient is likely to benefit from a cancer-preventive, such as tamoxifen, a misleading result could lead either to unnecessary exposure to side effects or a failure to reduce an elevated risk of cancer. Appropriately designed studies could reveal that a genomic test adds little useful information or, conversely, that the personalized approach works better.

Physicians, recognizing that patients' responses to treatment vary, have long tried to make treatment decisions that are as relevant to the individual patient as possible. In doing so, they have had to balance the findings of formal studies with clinical judgment: without the guidance of well-designed studies, physicians' hunches about the effectiveness of treatments are frequently wrong, but the right kinds of studies have not always been available. There may be no high-quality studies of a treatment, or the patient or the treatment being considered may differ in important ways from those already studied.

For many years, clinical epidemiology and related fields have sought to improve our understanding of treatment effects at the individual level by analyzing subgroup effects and developing clinical prediction rules. Yet with too few appropriately designed studies, physicians, patients, and families have often had little guidance about which patients were most likely to benefit from a clinical strategy. Perhaps the most important goal of CER is to broaden and deepen such information, providing tools for matching medical care much more precisely to individual patients.

Although CER's methods are not entirely new, the federal initiative will support research that is both more comprehensive — encompassing many more treatments and conditions, as well as more complete outcome measures — and more relevant to real-world clinical decisions than traditional clinical research. For example, large observational databases and pooled trial results can be used to learn more about the subgroups of patients who benefit from therapy. A recent study showed that mortality was similar overall for patients with coronary disease whether treated with percutaneous coronary intervention (PCI) or coronary-artery bypass surgery. However, the results varied strikingly with age: mortality was much lower with surgery among patients 65 years of age or older and lower with PCI among those 55 years of age or younger.5 Such information is important not only for patients with varying risk characteristics and coexisting conditions but for women, members of minority groups, and others who have historically been underrepresented in clinical trials. Current CER efforts aim to ensure that much more useful data will be collected and that better methods will be developed for understanding differences in effectiveness among different patient groups.

As CER guides individual patient care, it will also guide and promote innovation. In some cases, federal support of the research will reduce the development costs of new medical technologies. Emerging CER methods promise to be more rapid, relevant, and efficient. Furthermore, the development of explicit standards for CER methodology will help to clarify which forms of evidence are sufficiently informative for health care decision makers — an advance that will be particularly important for the most novel personalized approaches, such as the creation of monoclonal antibodies directed against a cancer in a specific patient. Such exciting prospects do not obviate the need for evaluation; they change the kind of evaluation that is needed. CER may well require innovative approaches to clinical trials — such as adaptive, pragmatic, or other novel trial designs. Individualized therapies might be evaluated through the random assignment of patients to tailored therapy or a conventional alternative; such an approach would neither disadvantage the personalized therapy nor presume its superiority.

The deepest concern about CER is that it will be misused, which is why some legislators seek to prohibit information on comparative effectiveness from influencing coverage policy and payment decisions. But surely these decisions will not be improved by discouraging the use of the most relevant and valid information about what works and in whom. CER is not a panacea, but it is a key to individualized care and innovation, not a threat. An initiative to advance our knowledge about the effectiveness of clinical strategies can hasten the day when personalized medicine transforms health care.

The views expressed in this article are those of the authors and do not necessarily represent those of the IOM, the IOM Committee on Priorities for Comparative Effectiveness Research, the Department of Veterans Affairs, or Stanford University.

Dr. Garber and Dr. Tunis report serving on the Institute of Medicine (IOM) Committee on Priorities for Comparative Effectiveness Research. Dr. Garber reports receiving lecture fees from De Novo Ventures, Express Scripts, and Covidien and consulting fees from McKinsey and Co. and Perlegen, a genomics company. Dr. Tunis also reports serving as director of the Center for Medical Technology Policy, which receives unrestricted funding from a number of foundations, government grants, as well as health plans and life sciences companies. No other potential conflict of interest relevant to this article was reported.

Source Information

Dr. Garber is a staff physician at the Veterans Affairs Palo Alto Health Care System in Palo Alto, CA, and a professor of medicine, director of the Center for Primary Care and Outcomes Research, and director of the Center for Health Policy at Stanford University, Stanford, CA. Dr. Tunis is the founder and director of the Center for Medical Technology Policy, Baltimore.

References

References

  1. 1

    Partnership to Improve Patient Care. Individualized patients, personalized care. Washington, DC: PIPC, 2009. (Accessed April 17, 2009, at http://www.improvepatientcare.org/individualized-patients-personalized-care.)

  2. 2

    Anderson JL, Horne BD, Stevens SM, et al. Randomized trial of genotype-guided versus standard warfarin dosing in patients initiating oral anticoagulation. Circulation 2007;116:2563-2570
    CrossRef | Web of Science | Medline

  3. 3

    Paynter NP, Chasman DI, Buring JE, Shiffman D, Cook NR, Ridker PM. Cardiovascular disease risk prediction with and without knowledge of genetic variation at chromosome 9p21.3. Ann Intern Med 2009;150:65-72
    Web of Science | Medline

  4. 4

    Shurin SB, Nabel EG. Pharmacogenomics -- ready for prime time? N Engl J Med 2008;358:1061-1063
    Full Text | Web of Science | Medline

  5. 5

    Hlatky MA, Boothroyd DB, Bravata DM, et al. Coronary artery bypass surgery compared with percutaneous coronary interventions for multivessel disease: a collaborative analysis of individual patient data from ten randomised trials. Lancet 2009;373:1190-1197
    CrossRef | Web of Science | Medline

Citing Articles (57)

Citing Articles

  1. 1

    J Cohen, A Wilson, K Manzolillo. (2012) Clinical and economic challenges facing pharmacogenomics. The Pharmacogenomics Journal
    CrossRef

  2. 2

    Muin J. Khoury, Marta Gwinn, M. Scott Bowen, W. David Dotson. (2012) Beyond Base Pairs to Bedside: A Population Perspective on How Genomics Can Improve Health. American Journal of Public Health 102:1, 34-37
    CrossRef

  3. 3

    2011. Can Research Guide Us to Improved Care at Lower Costs?. , 131-146.
    CrossRef

  4. 4

    Mark A. Stein, Irwin D. Waldman, Elizabeth Charney, Subhash Aryal, Craig Sable, Reut Gruber, Jeffrey H. Newcorn. (2011) Dose Effects and Comparative Effectiveness of Extended Release Dexmethylphenidate and Mixed Amphetamine Salts. Journal of Child and Adolescent Psychopharmacology 21:6, 581-588
    CrossRef

  5. 5

    Isaac S. Chan, Geoffrey S. Ginsburg. (2011) Personalized Medicine: Progress and Promise. Annual Review of Genomics and Human Genetics 12:1, 217-244
    CrossRef

  6. 6

    Sean A. McGhee. (2011) How the practice of allergy shows the promise and challenge of personalized medicine. Molecular Genetics and Metabolism 104:1-2, 3-6
    CrossRef

  7. 7

    Helena Chmura Kraemer, Ellen Frank, David J. Kupfer. (2011) How to assess the clinical impact of treatments on patients, rather than the statistical impact of treatments on measures. International Journal of Methods in Psychiatric Research 20:2, 63-72
    CrossRef

  8. 8

    Amy T. Wang, Jeffrey K. Wang, Victor M. Montori, Mohammad Hassan Murad. (2011) Comparative effectiveness research in urology. World Journal of Urology 29:3, 277-282
    CrossRef

  9. 9

    Eugene C. Rich, Ann C. Bonham, Darrell G. Kirch. (2011) The Implications of Comparative Effectiveness Research for Academic Medicine. Academic Medicine 86:6, 684-688
    CrossRef

  10. 10

    Kathie L. Hullfish, Elisa R. Trowbridge, George J. Stukenborg. (2011) Treatment strategies for pelvic organ prolapse: a cost-effectiveness analysis. International Urogynecology Journal 22:5, 507-515
    CrossRef

  11. 11

    Amitabh Chandra, Anupam B Jena, Jonathan S Skinner. (2011) The Pragmatist's Guide to Comparative Effectiveness Research. Journal of Economic Perspectives 25:2, 27-46
    CrossRef

  12. 12

    Anirban Basu. (2011) Economics of individualization in comparative effectiveness research and a basis for a patient-centered health care. Journal of Health Economics 30:3, 549-559
    CrossRef

  13. 13

    Joshua P Cohen. (2011) Personalized medicine: are payers the weak link?. Personalized Medicine 8:3, 293-296
    CrossRef

  14. 14

    José Antonio Sacristán. (2011) Medicina centrada en el paciente e investigación de la efectividad comparada. Medicina Clínica 136:10, 438-440
    CrossRef

  15. 15

    Gert Jan van der Wilt, Hans Groenewoud, Piet van Riel. (2011) Bridging the gap between aggregate data and individual patient management: A Bayesian approach. International Journal of Technology Assessment in Health Care 27:02, 133-138
    CrossRef

  16. 16

    Jennifer G Gaultney, Enrique Sanhueza, Jeroen J Janssen, William K Redekop, Carin A Uyl-de Groot. (2011) Application of cost–effectiveness analysis to demonstrate the potential value of companion diagnostics in chronic myeloid leukemia. Pharmacogenomics 12:3, 411-421
    CrossRef

  17. 17

    W. Hauser, F. Petzke, N. Uceyler, C. Sommer. (2011) Comparative efficacy and acceptability of amitriptyline, duloxetine and milnacipran in fibromyalgia syndrome: a systematic review with meta-analysis. Rheumatology 50:3, 532-543
    CrossRef

  18. 18

    John Spiliotis, Odysseas Zoras. (2011) Extraperitoneal rectal cancer: why laparoscopic may be more effective than open surgery. Surgical Endoscopy 25:2, 658-660
    CrossRef

  19. 19

    Riad Salem, Robert J. Lewandowski, Laura Kulik, Edward Wang, Ahsun Riaz, Robert K. Ryu, Kent T. Sato, Ramona Gupta, Paul Nikolaidis, Frank H. Miller, Vahid Yaghmai, Saad M. Ibrahim, Seanthan Senthilnathan, Talia Baker, Vanessa L. Gates, Bassel Atassi, Steven Newman, Khairuddin Memon, Richard Chen, Robert L. Vogelzang, Albert A. Nemcek, Scott A. Resnick, Howard B. Chrisman, James Carr, Reed A. Omary, Michael Abecassis, Al B. Benson, Mary F. Mulcahy. (2011) Radioembolization Results in Longer Time-to-Progression and Reduced Toxicity Compared With Chemoembolization in Patients With Hepatocellular Carcinoma. Gastroenterology 140:2, 497-507.e2
    CrossRef

  20. 20

    Gregory S. Zaric. 2011. Cost-Effectiveness Analysis, Health-Care Policy, and Operations Research Models. .
    CrossRef

  21. 21

    John S. March. (2011) Looking to the future of research in pediatric anxiety disorders. Depression and Anxiety 28:1, 88-98
    CrossRef

  22. 22

    Emily Largent. (2011) Comparative Effectiveness Research. Dimensions of Critical Care Nursing 30:1, 19-24
    CrossRef

  23. 23

    John March, Helena C Kraemer, Madhukar Trivedi, John Csernansky, John Davis, Terence A Ketter, Ira D Glick. (2010) What Have We Learned about Trial Design From NIMH-Funded Pragmatic Trials?. Neuropsychopharmacology 35:13, 2491-2501
    CrossRef

  24. 24

    Paul M. Brown. (2010) Personalized medicine and comparative effectiveness research in an era of fixed budgets. The EPMA Journal 1:4, 633-640
    CrossRef

  25. 25

    Christos Katsios, Odysseas Zoras, Dimitrios H Roukos. (2010) Cancer genome sequencing and potential application in oncology. Future Oncology 6:10, 1527-1531
    CrossRef

  26. 26

    C.M. Witt, B. Brinkhaus. (2010) Efficacy, effectiveness and cost-effectiveness of acupuncture for allergic rhinitis — An overview about previous and ongoing studies. Autonomic Neuroscience 157:1-2, 42-45
    CrossRef

  27. 27

    Adrian Thomas, Audrey Phillips, Robert Donnelly, Catherine Tak Piech. (2010) Comparative Effectiveness, Personalized Medicine and Innovation. PharmacoEconomics 28:10, 923-930
    CrossRef

  28. 28

    Alison B. Edelman, Ganesh Cherala, Frank Z. Stanczyk. (2010) Metabolism and pharmacokinetics of contraceptive steroids in obese women: a review. Contraception 82:4, 314-323
    CrossRef

  29. 29

    Tobias Loddenkemper, Sarena Michell Nichol, Elizabeth N Allred, Alan Leviton. (2010) Fears and promises of comparative effectiveness research. Acta Paediatrica 99:9, 1311-1313
    CrossRef

  30. 30

    Erik Tambuyzer. (2010) Towards a framework for personalized healthcare: lessons learned from the field of rare diseases. Personalized Medicine 7:5, 569-586
    CrossRef

  31. 31

    David Taylor, Eman Al-Saeed. (2010) Can (and will) governments afford personalized medicine?. Personalized Medicine 7:5, 587-595
    CrossRef

  32. 32

    Omer Ahmed, Sairam Parthasarathy. (2010) APAP and Alternative Titration Methods. Sleep Medicine Clinics 5:3, 361-368
    CrossRef

  33. 33

    Sean R. Tunis, Joshua Benner, Mark McClellan. (2010) Comparative effectiveness research: Policy context, methods development and research infrastructure. Statistics in Medicine 29:19, 1963-1976
    CrossRef

  34. 34

    Muin J. Khoury, William G. Feero, Rodolfo Valdez. (2010) Family History and Personal Genomics As Tools for Improving Health in an Era of Evidence-Based Medicine. American Journal of Preventive Medicine 39:2, 184-188
    CrossRef

  35. 35

    Georgios K. Glantzounis, Christos Katsios, Georgios J. Baltogiannis, Dimitrios H. Roukos. (2010) Comparative-Effectiveness Research to Standardize Retrieved Nodes for Quality Control in Colorectal Cancer. Annals of Surgery 252:1, 202-203
    CrossRef

  36. 36

    Siu W Tang, Daiga Helmeste. (2010) Personalized psychopharmacology for the affective disorders and schizophrenia: where is the evidence?. Personalized Medicine 7:4, 421-426
    CrossRef

  37. 37

    Betty Tai, Michele M. Straus, David Liu, Steven Sparenborg, Ron Jackson, Dennis McCarty. (2010) The first decade of the National Drug Abuse Treatment Clinical Trials Network: Bridging the gap between research and practice to improve drug abuse treatment. Journal of Substance Abuse Treatment 38, S4-S13
    CrossRef

  38. 38

    G. Glantzounis, D. Ziogas, G. Baltogiannis. (2010) Open versus laparoscopic versus robotic gastrectomy for cancer: need for comparative-effectiveness quality. Surgical Endoscopy 24:6, 1510-1512
    CrossRef

  39. 39

    Susan D. Horn, Julie Gassaway. (2010) Practice Based Evidence. Medical Care 48, S17-S22
    CrossRef

  40. 40

    Karen Schoelles, Rita H. Pickler. (2010) Comparative Effectiveness Research and Pediatric Health Care. Journal of Pediatric Health Care 24:3, 207-210
    CrossRef

  41. 41

    Bruce Quinn. (2010) Personalized diagnostics: the struggle for position. Personalized Medicine 7:3, 263-273
    CrossRef

  42. 42

    Hans-Georg Eichler, Brigitte Bloechl-Daum, Eric Abadie, David Barnett, Franz König, Steven Pearson. (2010) Relative efficacy of drugs: an emerging issue between regulatory agencies and third-party payers. Nature Reviews Drug Discovery 9:4, 277-291
    CrossRef

  43. 43

    Dimitrios H Roukos. (2010) Bionetworks-based personalized medicine versus comparative-effectiveness research or harmonization of both in cancer  management?. Expert Review of Molecular Diagnostics 10:3, 247-250
    CrossRef

  44. 44

    Sally C. Morton. (2010) Statistics: From Evidence to Policy. Journal of the American Statistical Association 105:489, 1-5
    CrossRef

  45. 45

    Erik Fernandez y Garcia, Hien Nguyen, Naihua Duan, Nicole B. Gabler, Richard L. Kravitz. (2010) Assessing Heterogeneity of Treatment Effects: Are Authors Misinterpreting Their Results?. Health Services Research 45:1, 283-301
    CrossRef

  46. 46

    L. Naldi, A. Svensson, D. Zenoni, T. Diepgen, P. Elsner, J.-J. Grob, P.-J. Coenraads, J.N. Bouwes Bavinck, A. Maccagni, D. Linder, H. Williams, . (2010) Comparators, study duration, outcome measures and sponsorship in therapeutic trials of psoriasis: update of the EDEN Psoriasis Survey 2001-2006. British Journal of Dermatology 162:2, 384-389
    CrossRef

  47. 47

    Dimosthenis E. Ziogas, Dimitrios H. Roukos. (2010) Limitations of Isolated Tumor Cells in Gastric Cancer: Heterogeneity Requests Systems Biology Approaches Towards Personalized Medicine. Annals of Surgical Oncology 17:1, 343-344
    CrossRef

  48. 48

    Dimitrios H Roukos. (2010) Novel clinico–genome network modeling for revolutionizing genotype–phenotype-based personalized cancer care. Expert Review of Molecular Diagnostics 10:1, 33-48
    CrossRef

  49. 49

    C. K. Cassel. (2009) Statistics and ethics: Models for strengthening protection of human subjects in clinical research. Proceedings of the National Academy of Sciences 106:52, 22037-22038
    CrossRef

  50. 50

    G. Patrick Clagett. (2009) Does vascular surgery cost too much?. Journal of Vascular Surgery 50:5, 1211-1218
    CrossRef

  51. 51

    Kristen Hedger Archbold, Sairam Parthasarathy. (2009) Adherence to positive airway pressure therapy in adults and children. Current Opinion in Pulmonary Medicine 15:6, 585-590
    CrossRef

  52. 52

    Maurie Markman. (2009) Comparative effectiveness research: A proposal for funding in ovarian cancer. Gynecologic Oncology 115:2, 182-183
    CrossRef

  53. 53

    Muin J Khoury, Eugene C Rich, Gurvaneet Randhawa, Steven M Teutsch, John Niederhuber. (2009) Comparative effectiveness research and genomic medicine: An evolving partnership for 21st century medicine. Genetics in Medicine 11:10, 707-711
    CrossRef

  54. 54

    Michael Stoner. (2009) Invited commentary. Journal of Vascular Surgery 50:4, 945
    CrossRef

  55. 55

    Steven E Lipshultz, James D Wilkinson, Sarah E Messiah, Tracie L Miller. (2009) Clinical research directions in pediatric cardiology. Current Opinion in Pediatrics 21:5, 585-593
    CrossRef

  56. 56

    W.-D. Ludwig, S. Fetscher, J. Schildmann. (2009) Teure Innovationen in der Onkologie – für alle?. Der Onkologe 15:10, 1004-1014
    CrossRef

  57. 57

    Iglehart, John K.. (2009) Prioritizing Comparative-Effectiveness Research — IOM Recommendations. New England Journal of Medicine 361:4, 325-328
    Full Text